Mastercom viral marketing and viral video campaigns
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Video CV in Stop Motion by Edouard Priet - Project Manager

October 7 2010, 17:05pm

Posted by adrien

Edouard Priet sent me a DM via twitter to let me know about his video resume he has made in stop motion!

As I really enjoy stop motion and think this one is a really good asset for someone looking for a job, here we are...

 

By the way if you are looking for an (apparently) talented project manager, Edouard Priet could be your perfect match.

You can have a look on his website edouard-priet.com to contact him.

 

 

by Edouard Priet

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GreenPeace viral video attacks Essent Dutch energy

October 7 2010, 12:13pm

Posted by adrien

One more polluter under the Greenpeace attack in this viral video campaign.

 

 

Advertiser: Greenpeace

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Interesting facts about Halloween in one infographic

October 7 2010, 08:55am

Posted by adrien

Facts About Halloween

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How to recycle jean's with Gap viral video campaign

October 6 2010, 17:21pm

Posted by adrien

Creative viral video campaign for Gap to encourage people to recycle their jean's.

 

 

Advertiser: Gap

 

via Mister Viral

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Sexy girls for Axe Ex Friend viral video campaign

October 6 2010, 11:56am

Posted by adrien

2 new viral video campaigns for Axe Ex Friend with 2 sexy girls that want to show their body.

 

The undressed girl video

 

 

The bikini girl video

 

 

Advertiser: Axe

Agency: Ponce Buenos Aires

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Fight mediocrity cars - Subaru viral video

October 6 2010, 09:16am

Posted by adrien

Excellent viral video campaign for Subaru that want to fight mediocrity in automotive industry.

 

Mediocrity Designers video

 

 

Mediocrity Quotes video

 

 

Mediocrity Spokesman video

 

 

Advertiser: Subaru

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Premature Perspiration Axe viral video campaign

October 5 2010, 16:45pm

Posted by adrien

According to this hilarious video the Premature Perspiration is acting like premature ejaculation.

 

 

Advertiser: Axe

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Nano Experts for Samsung Green Memory viral video

October 5 2010, 11:00am

Posted by adrien

New great viral video from Samsung about their Nano Technology for their green memory.

 

 

Advertiser: Sansung

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Louis Vuitton City Guides: New York, Paris, Berlin

October 5 2010, 09:31am

Posted by adrien

Louis Vuitton the luxury brand is launching City Guides to visit top cities.

 

New York 2011 Louis Vuitton City Guide viral video

 

 

Paris 2011 Louis Vuitton City Guide viral video

 

 

Berlin 2011 Louis Vuitton City Guide viral video

 

 

Advertiser: Louis Vuitton

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Top 10 viral video in September 2010 by goviral network

October 4 2010, 15:11pm

Posted by adrien



Top 10 viral video campaign with goviral network  – September 2010

Find the previous top 10 viral here.

1.    Tipp-ex – A hunter shoots a bear

 


 


The ad is a new type of interactive video introduced recently by YouTube, in which the site along with the video becomes part of the advertisement. In this case users are asked to create their own ending of the story. The video is originally titled "A hunter shoots a bear," but due to - Tipp-ex correction fluid - users can replace "shoots" with anything they want. And there are videos for almost anything you can think of. Yes, also that thing!!!

Agency: Buzzman Paris


2.    Diesel Sneakers – Kick ass

 


 


Diesel Sneakers are catching up on the Diesel Stupid Campaign with “Kick Ass”, an integrated advertising campaign also using online video, featuring asses getting kicked in a variety of different situations. To align with the rest of the “Stupid campaign” Diesel describes their videos like this:” Diesel is different. Diesel is stupid and stupid doesn’t run from anything. Stupid likes to kick asses”. The videos are very funny and are performing great in regards to views. The latest video has already reached 250.000 views within a few days and with a total of 7 videos until now, the campaign can expect many more to come.
Agency: Santo Buenos Aires


3.    Samsung – ute little girl has a catchy dance

 


 

 
This video catches the attention of the viewer by introducing a little girl that dances a very special dance. The setting however changes very fast and suddenly everybody in the room dances the same dance as the little girl, which surprises the viewer in the end. It is a funny movie and the girl is very cute, but this concept is not truly original, as it seems like it has its take-off in the T-Mobile dance a few years ago. Anyhow the video has received more than 4 million views an around 50.000 shares in little under a month, so they must have done something right.
Agency: The Viral Factory

 


4.    DC shoes –Ultimate Playground; l'Autodrome, France

 


 


The DC x Ken Block Gymkhana racing video series now consists of seven videos and is a true viral internet sensation; these videos have had more than 70 million views online and received numerous awards. Most recently the Gymkhana TWO video was named one of Ad Age’s “Top 10 Viral Ads” with more than 12 million views within two weeks. This is very impressing considering that the content is mostly targeted towards men.
Agency: Mad Media, US  

 


5.    Arab dairy – Never say no to panda

 


 


Panda, an Egyptian manufacturer of cheese and dairy products, has dramatically revamped its advertising. The video is build around a somehow ‘crazy idea’ that if you don’t like Panda dairy products, eat Panda products, or refuse a Panda sandwich, the Panda will kick your ass. Never say no to Panda is in fact a string of new TVCs, which show people refusing to eat Panda cheese, but they also perform very well online. It has gotten just over 2.5 million views in less than two weeks.
Agency: Advantage Marketing & Advertising/Elephant Cairo

 


6.    Intel – Intel bass jump

 


 


Ever since Intel Finland made the “biggest Intel chime” last year, offices around the world have been trying to come up with new viral campaigns. Now Intel Romania came up with “Intel bass jump” where they hooted five giant horns with five Intel employees, by dropping them from the roof of their six-storey headquarters. Only about 450.000 have seen the video, but it is still good content, as offices try to outperform each other in the name of viral content.
Agency: Intel, Romania

 


7.    Phillips –  Nigel & Victoria

 


 


This new viral campaign from Phillips feature Nigel and Victoria, a romantic comedy which broadcasts exclusively online. The series of eight episodes is about Victoria, a popular Dutch gadget lover that reviews new Philips products on camera. And about Nigel, a marketing manager from Philips, who's on the set to keep an eye on the review videos. The project is an interesting shift within online videos as it tabs into the current web series and branded entertainment trends. Newer the less the first episode of the Phillips love story has only received 29.000 views on YouTube.
Agency: Wenneker.tv, Amsterdam, Holland

 


8.    Cebu Pacific – Cebu Pacific FAs dancing

 


 


This video was uploaded on the 30 Sep. and has by now gotten more than 5 million views on YouTube, which is very impressive. It displays a crew of Cebu Pacific flight attendants carrying out the safety brief to the tunes of Lady Gaga, while dancing through the cabin. The nature of the video lets the audience believe that it is a passenger who is recording the events and that is actually working quite well. Great viral content!
Agency: Cebu Pacific

 


9.    French Connection uk – Youtique

 


 


Clothing retailer FCUK has now created something very interactive in regards to online video. The ‘Youtique’ a direct sales channel on YouTube featuring stylist Louise Roe. Roe doles out fashion tips in annotated videos. They allow consumers to directly purchase the featured items through contextual links to the frenchconnection.com website. Until now it hasn’t hat many views 5.400 only, but the idea is very creative and it has only been online for a week. Let’s see what happens. 
Agency: Poke, London

 


10.    Samsung - Memory card testing: Overkill Edition

 


 


The video about "magnet-proof, shockproof and waterproof" qualities of the Samsung SD card shows a different way of showcasing product durability. The card is attached to a remote controlled, camera-equipped vehicle and then subjected to a mini-obstacle course that includes fish tanks and puppy tongues. The question is if it will survive the test? Until now it has only had about 150.000 views which is not allot, but never the less it is quite funny and has potential.
 Agency: The Viral Factory

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