Mastercom viral marketing and viral video campaigns
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Goviral releases new figures about online video market

October 20 2010, 16:30pm

Posted by adrien

Goviral has released today a new corporate website with some interesting figures and charts regarding the online video market.


Online video around the globe




Where video is viewed




Where content fits in





Goviral distributes branded video content, guaranteeing audiences and user initiated video plays for advertisers on a pay-for-performance basis.








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Dwight Howard + Slim Chin song for Adidas viral video campaign

October 20 2010, 12:03pm

Posted by adrien

Hilarious viral video campaign for Adidas with the basketball player Dwight Howard and the singer Slim Chin.


The title of the song is Fast Don't Lie



Advertiser: Adidas

Agency: 180 LA


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Improve your SEO with infographics distribution

October 20 2010, 09:53am

Posted by adrien

I am sure you have noticed that recently a lot of blogs are posting interesting infographics.


Everytime someone is reposting an infographics, a backlink to the source of the infographics is added and it provides a lot of relevant free backlinks on relevant keywords.


So to start spreading your infographics, the best is to buy sponsored post as explain on the chart below.




Feel free to contact mastercom for any help on distributing your infographics.


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What is the cost of car insurance in one infographic

October 20 2010, 08:28am

Posted by adrien

Always a good way to show facts and figures in 1 picture.


The Cost of Car Insurance

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Earn money on the stock market with Twitter analysis study

October 19 2010, 17:26pm

Posted by adrien


According to this american research you can predict the evolution of the Dow Jones thanks to Twitter.


The researchers have analyse the positive and negative feedback on twitter for listed companies.


The trend of these feedbacks is allowing the researchers to forecast the Dow Jones index with 87,6% accuracy...


So if you are a twitter addict and you want to start trading and make millions...;-)


Download for free the Twitter mood predicts the stock market study.


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Peugeot special night during the motor show in Paris

October 19 2010, 12:22pm

Posted by adrien

This is a guest post by Martin Thouroude (aka Mister Viral)


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Last thursday evening, I had the chance to attent the Peugeot special night during the “Salon de l’Automobile” in Paris.

Invited by Buzz Paradise, that was the chance for me to be part of the new relation Peugeot is trying to create with his community.

This invitation also offered me a full access of the Salon de l’Automobile and so I was able to see a lot of different cars (even if this event is overcrowded).


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At 20.00pm, the Peugeot night really began.

Xavier Peugeot, head of Marketing and Communication of Peugeot was supposed to be there but he got stucked into the traffic.

Fortunately, Gilles Vidal, style Director was attending this event and gave us  a speech about the new orientation Peugeot wants to give to his futures cars.


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There was also a presentation of “Mu by Peugeot” which is a website where you can rent cars, bikes, cycles...

This service is now available in several European cities such as Paris, Berlin, Madrid, Milan, Barcelona and Bruxelles.

You can get more information about “Mu by Peugeot” on the official website.

That was a great oppurtinity for me to discuss with Gilles Vidal who was really available and willing to answer as many as possible questions from the audience.

After a very tasty buffet and some champagne, Gilles Vidal invited us to discover a wonderful concept car he has been working on.


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This concept car, called SR1, is really impressive and remarkable as you can see on the pictures below.


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Gilles Vidal’s words were very useful to help us to understand the design and the creation of this car.

At the end, all guests received a Peugeot bag with some goodies inside: a USB key, a computer mouse, 2 books, some candies and a miniature Peugeot.


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I would like to thank in particular Gilles Duval, Quentin de Boissieu (Peugeot Community Manager), all Peugeot staff, Marie Camille Caekaert (Buzz Paradise) and Pauline Merlin (Euro RSCG) for this special night.

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Awesome optical illusion with a guy sitting on a chair

October 19 2010, 11:13am

Posted by adrien

Great artistic viral video campaign for an Asian beer brand: Tiger.

"Know The Not Known" features up and coming contemporary talents from the four fields of art, music, design and film and will provide access to the best parties in London. 


Have a look on their Facebook page.



Advertiser: Tiger Beer

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All you hate about low cost flights JetBlue viral video campaign

October 19 2010, 10:54am

Posted by adrien

Excellent viral video campaign for the low cost company JetBlue attacking all the competition on their weaknesses (extra charges for luggages, no room for your legs, non direct flight, half drink).


Bags in the trunk of the cab Jetblue viral video



The Elevator Jetblue viral video

Cab Jam Jetblue viral video


Glass Half Full Jetblue viral video




If you would'nt take it on the ground, don't take it in the air.


Advertiser: JetBlue

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More people share video with facebook than twitter

October 19 2010, 09:18am

Posted by adrien

According to Goviral, Facebook is more efficient for sharing videos than twitter.



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Multiproduct commercial video including Coca Cola Coke + Pespi

October 19 2010, 07:05am

Posted by adrien

Nice spoofvideo of what could be the future of advertising content when different brands join forces to sponsor 1 unique video content...

by Therefore Production

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