Mastercom viral marketing and viral video campaigns
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How to remove a huge table cloth with a motor BWM S1000 RR

March 11 2010, 09:49am

Posted by adrien

New viral video with an old trick of the guy removing the table cloth without breaking the plates...

But this trick has been revisited with a huge table and the table cloth is removed with a BMW S1000 RR motor.

Fake or real?



Welcome to planet power

Advertiser: BMW S1000 RR

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Nissan Qashqai hung on a building wall

March 11 2010, 09:42am

Posted by adrien

Following my post about Nissan Qashqai splashing paint on competitor's cars, I have discovered yesterday night in London (old street tube station) this wall with a real Nissan Qashqai hung on it.

Nice ambient media!

nissa-qashqai-wall-car.png

Urban proof

Advertiser: Nissan Qashqay

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Tropicana is bringing a real Sun to Artic

March 10 2010, 17:02pm

Posted by adrien

Crazy ambient media stunt from Tropicana in this video. The brand is creating a fake sun in the Artic.



Advertiser: Tropicana

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Chrome interactive ad banner on youtube home page

March 10 2010, 13:15pm

Posted by adrien

Google is advertising its Chrome web browser everywhere, on the streets, on TV, online...

Here is a new interactive banner for Google Chrome on youtube home page.

As you can see you can change the themes and it will apply to Chrome's logo on the ad unit on side bar as well.

youtube-chrome-ad.jpg

youtube-google-chrome.jpg



Advertiser: Google Chrome

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Dangerous bungee video

March 10 2010, 09:37am

Posted by adrien

In this viral video, the new drivers are in danger like if they were doing some dodgy bungee...



Advertiser: Hyundai Sonata

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Sexy babe playing squash for Jacques Sports Magazine

March 10 2010, 09:28am

Posted by adrien

In this viral video, a hot babe is playing squash and showing her panties...



Advertiser: Jacques Magazine Sports

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Easytone Reebok the viral video with cute bottoms

March 9 2010, 18:24pm

Posted by adrien

First viral video form Reebok I have ever seen and I can say for sure it will go viral thanks to the massive presence of cute bottoms.



Advertiser: Reebok
Agency: DDB Berlin

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Official iPad commercial viral video

March 9 2010, 17:59pm

Posted by adrien

As usual Apple is using simplicity and it's efficient for this iPad product demo in a viral video.



Advertiser: iPad Apple

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The power of dreams is back with a theatral video

March 9 2010, 12:44pm

Posted by adrien

In this video, Honda is back with the power of dreams, where the car is driving through a theatre decoration.

Here is the best of Honda advertising campaigns:
Live every litre Honda viral video
Everything: the new Honda Civic video
Honda letters in water, corn, steel, rice
Live ad for Honda on channel 4
The Civic Musical Road
Post it notes
honda fubu fish
rubikk's cube for honda



Imagine Where It Could Take You

Advertiser: Honda CRV
Agency: DraftFCB

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Decoration of a London train station by Homebase

March 9 2010, 09:37am

Posted by adrien

What a surprise in this video for the londonian commuters arriving at Carlisle Station when they saw the station decorated as a house.



Advertiser: Homebase
Agency: Leo Burnett London


It remembers me the gurilla marketing operation for Ikea in the street in NY, no?

ikea-street-marketing.jpg

Advertiser: Ikea

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