Mastercom viral marketing and viral video campaigns
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Fuseproject Puma the end of shoeboxes with a bag

April 14 2010, 09:12am

Posted by adrien

Yves Behar and Puma have launched the Fuseproject packaging to reduce waste of shoeboxes.

 

As you can see on this video, the shoe boxes will be replaced with a bag you can use and reuse.

 

Nice green idea

 

 

Advertiser: Puma

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Brownie husband, the chocolate cake man viral video

April 13 2010, 09:10am

Posted by adrien

The brownie husband is a man made in chocolate cake.

 

As you can see in this video, the girl is eating her brownie husband between the legs

 

 

Advertiser: SNL

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Penthouse eye, the billboard ad looking like a vagina

April 13 2010, 08:58am

Posted by adrien

Nice optical illusion for this advertising billboard for Penthouse in Bulgaria with an eye that looks like a vagina.

 

penthouse-eye-ad.jpg

 

Advertiser: Penthouse

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Very good trip: the web reality show for Renault

April 12 2010, 16:54pm

Posted by adrien

Do you fancy an adventure trip with your best friend on the road in a nice coupé car accross Europe?

 

I guess yes, so let me introduce you to the new Renault concept to promote their last cars the New Renault Mégane Coupé- Cabriolet and the Renault Wind.

 

Renault is launching a web reality competition that will last 4 weeks.

 

logo_bleu.jpgVery good trip, the concept:

 

The web reality show will take place during 4 weeks, from June 14th to July 9th.

 

8 teams, from different European countries (Germany, Belgium, Spain, France, Italy, Netherlands, United- Kingdom, Switzerland), will ride through Europe in Renault Coupés- Cabriolet.

They will need to drive 5,000 kilometers facing a lot of challenges on the road and will need to become the favourite team on the web by collecting as many thumbs up as possible.

 

The winning team will earn 2 new Renault Coupés-Cabriolets, the New Renault Mégane Coupé- Cabriolet and the Renault Wind, including insurance and petrol for a whole year!

 

GetBinaryImage.jpgVery good trip, the casting:

 

The casting is taking place from now until the 14th may.

 

If you want to participate, you need to create a team of 2 and post a creative video CV on renault.co.uk/verygoodtrip.

 

The 8 team that will take part to this challenge will be revealed by the end of May.

 

Then the teams will start on July 9th in their Renault Coupés- Cabriolets.

 

You can follow this exciting challenge on facebook here.


 

Advertiser: Renault

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Philips Cinema Parallel Lines viral video trailer

April 12 2010, 16:38pm

Posted by adrien

New viral video campaign for Philips with Philips Cinema Parallel Lines.



Advertiser: Philips

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The girl with the moustache and thick eyebrow

April 12 2010, 13:17pm

Posted by adrien

New viral video campaign for the Mini turbo car with a girl on a scooter receiving a flying moustache and eyebrows

 

 

 

 

Be turbo, be mini

 

Advertiser: Mini

Agency: Taxi2

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Real advertising video player in print magazine for Citroën

April 12 2010, 11:31am

Posted by adrien

Is the video player the future of print advertising?

Citroën has released a real video player in a print magazine with a commercial as you can see in this video.

No idea about the cost but this is impactful.

 

 

 

Advertiser: Citroen

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Chatroulette: sexy cheeleader for Red Pepper viral video

April 11 2010, 10:10am

Posted by adrien

Chatroulette the website launched by Andrey Ternovsky is inspiring brands for viral campaigns.

 

In this following viral video campaign, a sexy babe dressed as a cheerleader is teasing guys on Chatroulette.



Advertiser: Red Pepper

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Pixels viral video by Patrick Jean OneMoreProd

April 9 2010, 15:38pm

Posted by adrien

Amazing animated video in pixels realised by Patrick Jean OneMoreProd.

 

 

by Patrick Jean OneMoreProd

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Interactive base jump viral video for Red Bull

April 9 2010, 12:25pm

Posted by adrien

Amazing interactive viral video campaign for Red Bull in Malaysia with a basejump from the roof of a Malaysian building.

 

You can direct the jump by using the click and drag on the screen of the video player.

 

This is totally intercative and the experience is awesome.

 

Have fun.

 

 

Advertiser: Red Bull

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