Mastercom viral marketing and viral video campaigns

Mc Donald's fries zebra crossing for ambient advertising

August 5 2010, 08:12am

Posted by adrien

Great ambient media campaign for Mc Donald's in the street of Zurich.

They have used the zebra crossing to represent a pack of french fries...

 

mc-donalds-pedestrian-crossing.jpg

 

Advertiser: Mc Donald's

Agency: TBWA Zurich