Mastercom viral marketing and viral video campaigns
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How to use the facebook picture tagging to create a viral campaign

November 23 2009, 15:29pm

Posted by adrien

The new store of Ikea in Malmo (Sweden) has open a facebook account with pitures of Ikea product to win.

The facebook users were asked to tag themselves in the picture + add a comment to explain why thy wanted this product.

A nice idea to generate viral activity through their friend's streams.

Advertiser: Ikea