A good way to get a better traffic to your website is to optimise it. The SEO Search Engine Optimisation is the art of well positionning your website on Google and other search engines.
A good SEO will impact your business positively. And the best wy to improve it is to invest in good SEO agency.
Banc Media is based in Manchester and is doing very well with SEO strategy and PPC model.
Feel free to contact them to get an idea how you can better your websites on some requests and achieve your targets.