The worst bed in the world...
How lovely is the bed for your death due to the cigarette...
Another nice advertising stunt with smoker here and a baby here.
Advertiser: The Roy Castle Lung Cancer Foundation
Advertising Agency: CHI&Partners, London, UK
Creative Director: Ewan Paterson
Art Director: Dave Masterman
Copywriter: Ed Edwards
Photographer: Stock
Designer: Kylie McLean
Another nice advertising stunt with smoker here and a baby here.
Advertiser: The Roy Castle Lung Cancer Foundation
Advertising Agency: CHI&Partners, London, UK
Creative Director: Ewan Paterson
Art Director: Dave Masterman
Copywriter: Ed Edwards
Photographer: Stock
Designer: Kylie McLean
