Mastercom viral marketing and viral video campaigns
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When advertising is becoming transparent

March 24 2009, 08:37am

Posted by adrien

Nice guerrilla marketing  concept for a window cleaning product using glass carriers in the street for this video.
The glass is so clean that it seems transparent...

"Sometimes when you see nothing, you see everything"

Another smart use of the transparency in advertising for the good cause.

advertiser: Windex