Mastercom viral marketing and viral video campaigns
Great Celebrity Meme Generator

Riped black hole in the landscape

April 30 2008, 11:57am

Posted by adrien

HP Advanced Photo Paper guarantees true-to-life image quality. To highlight this benefit, a standee was customised to give the impression that someone actually walked through a gigantic piece of paper and caused it to tear. Several of these standees were then placed at strategic locations to demostrate to passers-by that's real t their eyes is actually a reproduction using HP Advanced Photo Paper.

Advertiser: HP
Agency: Publicis, Malaysia